Feel Good Courses/Creating, Planning, and Executing a Successful Cybersecurity Go-to-Market Strategy for Your Current Clients

  • $250

Creating, Planning, and Executing a Successful Cybersecurity Go-to-Market Strategy for Your Current Clients

  • Course
  • 4 Lessons

Jesse Miller, founder of PowerPSA Consulting, joins Brian Gillette for a tactical course on selling cybersecurity insurance to your existing client base. In this session, you will learn how to evaluate your customers, communicate the value of cybersecurity to them, and use risk assessments as cybersecurity sales leads.

Contents

Segmenting Clients for Cybersecurity
  • 32 mins
  • 431 MB
Communicating the Value of Cybersecurity
  • 19 mins
  • 360 MB
Using Risk Assessments for Go-to-Market Leads
  • 23 mins
  • 453 MB
PowerPSA_Client Segmentation Worksheet (Downloadable)
  • 1.09 MB